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Encour is a strategic communications agency that emboldens clients to command the narrative

Trusted by
Lyka
superhero
Turo
superpower
Mosh
Stone and chalk
Advance VC
Constantinople
Cut through ventures
Slice
Blinq
Ajust
Smokeball
Primary
Crimson
GLITCH CAPITAL
Code for schools
Vanta
Jolt logo
hola health
Mighty partners
Forever projects
Lyrebird health
sim converse
Constantinople
Lyka
superhero
Turo
superpower
Mosh
Stone and chalk
Advance VC
Constantinople
Cut through ventures
Slice
Blinq
Ajust
Smokeball
Primary
Crimson
GLITCH CAPITAL
Code for schools
Vanta
Jolt logo
hola health
Mighty partners
Forever projects
Lyrebird health
sim converse
Constantinople
Lyka
superhero
Turo
superpower
Mosh
Stone and chalk
Advance VC
Constantinople
Cut through ventures
Slice
Blinq
Ajust
Smokeball
Primary
Crimson
GLITCH CAPITAL
Code for schools
Vanta
Jolt logo
hola health
Mighty partners
Forever projects
Lyrebird health
sim converse
Constantinople

Hi, we’re Encour

We're communications industry outsiders, but tech and media industry insiders.

We’ve been in the arena. We've worked at venture capital funds, high growth-tech startups, and built communities and audiences from the ground up.

We sharpen the saw. Our team's bylines regularly appear in national mastheads like the Australian Financial Review , as well as journals such as Inflection Points.

We understand how effective communication and intentional brand building convince people to take a chance on you: to trust you, work for you, buy from you, and invest in you.

Together, let’s communicate something meaningful; that cuts through the noise and resonates with your tribe.

Book a call
The Encour team

Our Perspective

  • Win Friends by Alienating Curmudgeons

    Inspiring fanatical love from your tribe will inevitably draw curmudgeons. Decide who you can afford to alienate. Ensure your stance stems from foundational principles, and then use polarization to highlight your core values.
  • Raise The Stakes

    Nobody cares whether your business succeeds or fails until they feel there is something at stake. To spark emotional engagement, stand for a bold vision. Your mission should connect to people’s identities, their dreams, or the worries that keep them up at night.
  • Say Something

    Most press releases are bland and beige - they read like they were written by a faceless committee, determined to reduce inspiration into insipidness. Genuine connection requires vulnerability. To resonate and inspire, you must sound distinctive - and human.
  • Every Peak a Precipice

    Being in the spotlight builds your credibility as a leader, which generally leads to more positive coverage and attention. But be careful - overly fawning coverage can put a target on your back and give your opponents the ammunition to take you down a notch.

Client Testimonials

  • Working with Jessy and the Encour team is not your typical PR experience. They’re super strategic partners who help drive outcomes through thoughtful positioning, storytelling and commercial understanding. On top of that, they add real value to our business and internal alignment well beyond just the media. 
    Anna Podolsky
    Anna Podolsky
    Founder and CEO
  • Encour has been a great partner in developing our media strategy and crafting high-quality content including video. Jessy and the team bring creative clarity, polish, and purpose to every piece - helping us cut through the noise and build an authentic presence across our ventures.
    Leigh Jasper
    Leigh Jasper
    Entrepreneur and Investor
  • Harry managed the end-to-end production of our video content and was excellent to work with. He did a great job navigating the specialised topics in the health and longevity space. Harry was professional, organised, and always quick to adjust based on our feedback. He brought practical ideas to the table and ensured our shoot days ran smoothly. It was a pleasure working with him and we look forward to doing more videos together in the future.
    David Narunski
    David Narunsky
    Co-Founder
  • Harry is a rare talent. He’s a one-man production powerhouse who draws out authentic, vulnerable stories from people with remarkable ease and skill. He did a fantastic job on Stone & Chalk's 10 year anniversary video, managing the process right from concept to production.
    Chris Kirk
    Chris Kirk
    CEO
  • After fundraising, we knew we had a tight window to launch. We started working with Harry and Jessy on the launch video, and they immediately grasped what we were trying to achieve. From the first ideas through to final delivery, we consistently had trust in their judgment and the entire process was a breeze. The video was a critical asset in making a real impact with our launch.
    Hamish Gunasekara
    Hamish Gunasekara
    Co-Founder and CEO
  • I spent a year looking for the right communications partner, and then I met Jessy and the Encour team. What has stood out to me is their ability to distill complicated narratives into clear, succinct messages that cut through. Their work on internal comms has helped bring Smokeball together as a team, while their efforts in external comms has enhanced our brand in the tech and business sectors. Magic!
    Sam Williamson
    Sam Williamson
    Head of Marketing
  • We've worked with Harry and the team at Encour on two video series now, and they've exceeded our expectations both times. They really take the time to understand our business and what we're trying to achieve with video, it never feels like a one-size-fits-all approach. The whole process is collaborative, and they're brilliant at putting people at ease on camera (a lifesaver for those of us who aren't naturals in front of a lens!). And the production quality speaks for itself. We'd recommend them to anyone without a second thought!
    Gracie Smith
    Gracie Smith
    Chief Marketing Officer
  • Engaging Encour for our first PR push was one of the best decisions we've made. They not only secured tier-1 press coverage for our Seed raise, they also helped us lay the foundations to publish educational content which built our trust and standing within the community. Their efforts drove an immediate and notable uplift in inbound interest from customers, investors, and partners. 
    Finn Blake
    Finn Blake
    Chief of Staff
  • Jessy was instrumental in helping Turo to secure coverage in a top tier national publication, which highlighted our strong growth trajectory since launching in Australia. Her tenacity, creativity, and connections are an asset to any challenger brand that aspires to earn the attention of journalists and consumers alike.
    Tim Rossanis
    Tim Rossanis
    VP
  • We set out to film a short documentary to showcase the launch of a world-leading AI product, a real-time video generation model. Harry and the team took our vision and substantially enhanced it. A great collaboration with even better execution.
    Will Pamment
    Will Pamment
    Co-Founder and COO
  • Working with Jessy has been a game-changer. She ramped up rapidly and grasped our business with impressive speed. She has a knack for generating angles to tell our story in a way that resonates with our target audience. Her relationships with the media are an asset - she was quick to secure the interest of reporters at national publications. On top of that, she is fun to work with and made the whole process enjoyable. We couldn’t be happier with the results!
    Farouk Ismail
    Farouk Ismail
    CEO

Our Team

  • Jessy Wu
    Jessy Wu
    Managing Director
  • Marlene Baquiran
    Marlene Baquiran
    Senior Associate; Head of Encour Press
  • Will Richards
    Will Richards
    Senior Associate; Head of Sales
  • Harry Steer
    Harry Steer
    Senior Associate; Head of Productions
  • Victoria Gillespie
    Victoria Gillespie
    Associate; Design Lead
  • Angus McGregor
    Angus McGregor
    Associate
  • Danny Cash
    Danny Cash
    Associate
01

Video
Production

  • Launch Videos

    Write, shoot, edit, and animate videos that make your launch impossible to ignore. Distill your company story into a sharp, visual narrative built to introduce your product and convince your audience from day one.
  • Documentaries

    Follow a story or capture a milestone as it happens. Produce cinematic, long-form content that positions your brand at the centre of a larger narrative.
  • Branded Series

    Develop ongoing video series that position your brand as the authority on topics that matter to your audience. Build a content engine that compounds reach and trust episode by episode.
  • Founder-Led Content

    Turn your founder into a consistent, compelling voice for your brand. From creative direction to scripting and production, we deliver a done-for-you content pipeline that builds authority over time.
  • Customer Testimonials

    Capture real stories from the people who use your product. Produce testimonial content that builds credibility and gives your sales team something more powerful than a case study.
03

Strategic Communications

  • Design Communication Strategy

    Design an overarching communication strategy that drives business objectives. Develop campaigns around newsworthy developments.
  • Press Office

    Prepare pitches to announce significant news. Pitch stories to a range of media outlets across national media, trade presses, television, and radio.
  • Media Training

    Deliver media training to relevant spokespeople. Work with spokespeople to develop and refine key messages.
  • Crisis Response

    Develop a crisis communication plan. Provide immediate support and guidance during a crisis.
  • Newsjacking

    Insert your company and executives into breaking news and trending topics, elevating your voice in timely conversations.
  • Written Content

    Craft engaging written content for your owned and social channels: blog posts, thought leadership, trend reports, and customer case studies.